When is it permissible to put a sign up for a property?

The correct answer is that a sign can be put up once the immovable is listed on MLS. This is significant because listing on the MLS (Multiple Listing Service) is a formal process that publicly announces that a property is for sale and allows for broader exposure to potential buyers. It indicates that the seller is ready to market the property and is in agreement with the listing agent on the terms of the sale.

Having the property listed on the MLS provides the necessary backing to place a sign on the property. This method helps ensure that the advertising of the property is aligned with proper protocols and increases the visibility of the listing in a professional manner. In many cases, real estate professionals are obligated to follow specific regulations when marketing properties, and the MLS is a key component in that process.

Placing a sign up prematurely—before the property is officially listed—could lead to complications, such as misunderstandings about the property's availability or put the agent at odds with ethical marketing practices. Using the MLS as a benchmark helps to establish legitimacy and professionalism in the real estate transaction.