In what standard duration are brokerage contracts typically set?

Brokerage contracts are typically set for a duration of 60 days. This standard period allows both the broker and the client to have a reasonable timeframe to engage in the necessary marketing and selling efforts. It balances the need for commitment from the client with the flexibility to re-evaluate their options if the property does not sell within the allotted time.

A 60-day duration is common because it provides enough time for potential buyers to view a property and for the broker to implement marketing strategies, while not being so long that clients feel locked in without results. The timeframe is also manageable for brokers, allowing them to review their strategies and adjust as necessary to better meet the client’s needs.

In real estate transactions, having this standard duration helps in setting expectations for both parties and encourages proactive efforts in the sales process.